Channel · Email
Email on the same path as voice and SMS.
Not a siloed mailbox. Outbound email sequences share lead state, consent posture, and outcomes with dialing and text — so cadences don’t become three spam machines.
What teams use email for
Sequences
After no-answer & nurture
Continue the conversation when voice doesn’t connect — same lead, same campaign story.
Orchestration
Shared lead state
Dispositions and prioritization inform who gets email next — not a blind blast list.